Development dynamics and future trends of the pet food industry
Time：
2020-01-07
Since the pet industry entered the domestic market in 2000, it soon became popular throughout the country. With the improvement of people's living standards, the demand for pets has continued to rise, and domestic pet lovers have also continued to rise. Keeping pets is not uncommon. Many young people are willing to be "dog fathers" and "dog mothers" and call their pets "sons." From now on, these are common things. The spoiling is no less than the love of parents for their children. The owners are willing to consume for their "babies", buy the best pet food, wear expensive clothes, go to high-end beauty shops and so on. It can be seen that people's views on keeping pets have changed. Pets are now members of the family and enjoy the highest treatment.
The consumer frenzy caused by the pet fever has allowed entrepreneurs to see unlimited business opportunities, and the branch industries born with pets can be said to be endless. "Pet making money" and "making pet money" have become two major entrepreneurial paths. Pet making money refers to pet trading, breeding, and breeding to make money, while pet money refers to using the owner's consumer psychology to spend on pets. Money, such as pet food, pet supplies, pet toys, etc. At present, keeping pets in large cities in China is not uncommon, and the number of pets and pet economy are constantly "climbing the ladder". According to survey statistics, there are currently about 100 million pets in my country. With Shanghai, Beijing, and Guangzhou as the focus, there are about 300,000 pets in Shanghai. Judging from the response of pets, the average amount of money Shanghai residents spend on pets each month Around 400, these all reveal the unlimited prospects of the pet market.
Pet food is the primary branch of the pet industry, and its profit cannot be underestimated. At present, there are more than 50 pet food brands in my country, and Hebei is the place with the most pet food companies. At present, my country's pet food is mainly sold abroad. Relatively speaking, the domestic market demand is smaller. However, the number of pets in my country is gradually increasing, and the demand for pet food will follow. Therefore, pet food companies should seize the opportunity to lay a solid foundation for future development. Due to the promising prospects of the pet industry, a large number of people flock to the pet food industry. The pet food industry will face the challenge of increased competition.
Opportunities are always reserved for those who are prepared. Don't wait until the sentence is out to lament the lack of work. In the face of a strong competitive market, if you want to gain a foothold in the pet industry for a long time, you must prepare in time. With the changes in people's consumption concepts, pet food is also "moving with one's heart". Nowadays, while paying attention to deliciousness and palatability, owners are more concerned about health and nutrition. Therefore, for the pet food will develop in the direction of nutrition, health, green and environmental protection.
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